Media in the New Millennium

Anti-government protests in Egypt and North Africa are being aided by social media

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posted by Doyle
According to this survey, traditional radio still plays a major role in new music and artist discovery. Who knew? An interesting set of findings, to say the least.

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All of the product development, expensive ad campaigns and custom-built websites will not do a damned thing for you if you don’t listen to your customers.

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posted by John Metzger
Once you’ve nailed your key messages, can repeat them in your sleep, and have mastered behavior and style points while under the hot lights of media scrutiny, you’re left with the biggest challenge of spokesmanship: fielding the tough questions – and anticipating those questions before they’re asked.
The wrong answer to a hostile, [...]

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posted by Doyle
One of my favorite television lines of all time is from the prime time comedy Scrubs (anyway, I think it was Scrubs). One of the characters explained that “if you took all the porn off the Internet, there would only be one site left, and it would be www.bring-back-the-porn.com!”
Not quite, but a funny [...]

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The front page of the Boulder Daily Camera today proclaimed “CU-Boulder takes steps to close journalism school.” As I pondered the fate of my profession, I, a former newspaper reporter, posted the story to my Twitter feed and my Facebook page. The fact that I chose to share the information online rather than blasting off a letter to the editor should tell me enough about the future of media to not make me upset about the issue.

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posted by Doyle
One of the great aspects of social media is the ability for far more people than ever before to get involved in communications, but this represents a fundamental change for newspapers. Instead of printing a few letters to the editor each day, representing a tiny fraction of the readership, nearly every online story [...]

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posted by Doyle
Tonight I wanted to watch the University of Denver Pioneers—my alma mater—take on the North Dakota Fighting Sioux in the semi-final game of the WCHA Playoffs. I’m willing to pay to watch the game, either on TV or online. I would have probably paid $34.95 or so without hesitation.
The funny part? [...]

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posted by Doyle
I often remark how social media is not a new set of behaviors, but just a new set of tools. We’ve always just wanted to talk to each other, and social media makes that easier than ever. As a professional communicator, social media has provided me with a myriad of new outlets—and challenges—but [...]

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posted by Cortney Harvey
The New York Times recently covered Coca Cola’s inclusion of social media in their Super Bowl ads. Some said “Huh?”
I disagree. Though it has been slowly emerging recently, this is yet another brilliant way that socmed can and should be used. Reading this article got me thinking about how socmed will [...]

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