Google announced today it will begin tracking and ranking individual content creators. Authors will be ranked, not just content on individual websites. If your business is gunning for organic search placement (and who isn’t?) what could this mean for you?
Entries Tagged as 'social media'
Google’s New Content Rankings Can Hurt or Help Your PR
June 7th, 2011 · No Comments
Tags: Communication Strategies · Search Engine Optimization · social media
Who Broke the Bin Laden News and Why You Should Care
May 9th, 2011 · No Comments
By now, it’s common knowledge that the news about Bin Laden’s death broke on Twitter and set new traffic records for the site. Donald Rumsfeld’s Chief of Staff, Keith Urbahn, was the first credible source to break the news last Sunday. What is there to learn from this?
Tags: Communication Strategies · Digital Content · social media
What She Said…
May 4th, 2011 · No Comments
posted by Doyle
Sometimes, there’s just no point in trying to re-create the wheel.
All of us at Metzger are exciting to be hosting Amber Naslund, author of The NOW Revolution, next week, and we hope you’ll join us for either the Boulder event or the Denver event.
What’s it all about? Our good friend and co-sponsor Erika [...]
Tags: Metzger Events · social media
Why I Hate Social Media
April 18th, 2011 · No Comments
Posted by Amy
I might get fired for this post.
I’m a little burned out on social media. Every day, thanks to Facebook, Twitter and a dozen or so other online communities in which I’m involved, I am awash in a sea of noise. And that’s all it is: noise.
Sure you might manage the noise with any [...]
Tags: social media
Have You Heard of the New Geolocation Software Tool Called Creepy? It’s Well…Totally Creepy.
April 15th, 2011 · 2 Comments
Most people that use social networking platforms like Twitter and FourSquare think only their chosen friends can see their updates and follow their whereabouts. Not true. A new tool developed by a Greek programmer called “Creepy” allows users to search people’s location-based updates (even those from months ago) and plot them on a map. Users [...]
Tags: social media
Good-Bye Flip…
April 12th, 2011 · No Comments
Posted by Jill
Today it was announced by Cisco that they are discontinuing the manufacturing and marketing of the popular Flip camera. (Here’s the story as reported by Mashable this morning.)
I own a fairly new Flip camera and, as a self-proclaimed video hack, I enjoyed the ease of travel and the quality of the video on [...]
Tags: social media
Think Before You Tweet: Two Tweeting Disasters in the Fashion Industry
April 5th, 2011 · 2 Comments
Posted by Brooke Bennett
Whether you are tweeting for yourself or tweeting for a brand/company it is important to make sure that you are putting the right message out there. Since Twitter allows you to send just about any message in 140 characters or less, that is plenty of space to influence your followers. However, it [...]
Tags: Communication Strategies · social media
Oops! Don’t Let it Happen Again.
April 4th, 2011 · No Comments
posted by Alexandra W.
Tweet Deck and HootSuite are two indispensible tools for anyone managing numerous social media accounts. However, in the past few months we’ve all seen some pretty high-profile blunders. The most recent – and one that has been the talk of Twitter and countless blogs – involves an American Red Cross employee [...]
Tags: Communication Strategies · social media
Give Me Liberty: The Blueprint for Revolution Via Media Tools
February 21st, 2011 · No Comments
Anti-government protests in Egypt and North Africa are being aided by social media
Tags: Mainstream Media · New Media · social media
Metzger Associates Social Media Breakfast with Jason Kintzler, Founder and CEO of PitchEngine
February 16th, 2011 · No Comments
Tags: Metzger Events · social media